Progroom Claimed

Business Details

Our vision

Our vision was to create the finest premium range of highly potent Natural, Organic and Vegan products which channels the raw remedial power of Nature, using her most ancient and purest sources of energy – plants, flowers, and herbs.

After being disappointed and frustrated with "Natural" and "Organic" dog grooming products, you either got performance with a myriad of toxic ingredients mixed in with the natural & organic ones, or you got really good quality products with natural ingredients but they didn't perform as expected.

We knew that the only way to get a truly natural & organic dog grooming range that outperformed a chemical-based line and non-performing natural products would be to create it ourselves.

That is when the ProGroom journey started, in collaboration with a world-renowned expert in animal holistic aromatherapy treatments, author and founder of the Institute of Aromatherapy.

2 years later, and countless hours of lab work and testing, The ProGroom line was perfected. Natural, Organic and Vegan professional quality products that truly PERFORM without compromise, and without chemicals.

Using the potency of natural and organic elements, we are inspired by time-honoured traditions that honour life and promote wellness.

ProGroom approaches business with a passionate commitment to environmental protection and social equity.


ProGroom is a comprehensive formulation using the highest cosmetic grade active organic ingredients. Our products are enriched with a blend of 100% organic natural therapeutic grade Essential oils. . Formulated by an internationally renowned aromatherapy expert, author, and founder of the Institute of Aromatherapy

ProGroom is environmentally friendly, No synthetic thickeners or harsh chemicals that are linked to skin irritation. Contains no parabens, no Sodium Laureth Sulphate (SLS), No mineral oils, phthalates and artificial dyes.

No alcohol or animal by products. Allergen & Irritant Free, Cruelty free, contains no artificial fragrances or colours.

Our full range of sustainable products is officially registered with The Vegan Society!

The Vegan Trademark is the authentic international gold standard in vegan labelling.

Every ingredient we use has been thoroughly researched and verified by The Vegan Society as having no animal products used at all during the entire manufacturing process.

What does this mean for us as a brand for registering with the Vegan Society?

It confirms our Natural and Organic Dog grooming products are 100% vegan, after careful analysis of our ingredients used; all the way from where our ingredients are sourced, to how the product is made and of course, the final result. Just look out for The Vegan Society stamp of approval sunflower symbol on all our packaging for 100% vegan products.

All our products are cruelty-free (we never test on animals) and we always say exactly what’s in each product.

We do not use beeswax in our products (The Vegan Society - The honey industry).

Made in England for guaranteed quality.
How well does it cater for vegans?:


User Rating

0.0 average based on 0 Reviews

5 Star
4 Star
3 Star
2 Star
1 Star

There are no reviews at the moment